The Tip Desk

Naver revenue reaches 6.63 trillion won

The internet company reported consolidated operating revenue of 6,629,816 million won for the first half of 2026.

The internet company reported consolidated operating revenue of 6,629,816 million won for the first half of 2026, up from 5,701,868 million won in the same period last year. The Naver Platform segment, which includes search, display, and commerce advertising as well as shopping and place services, remained the largest contributor with 3,741,951 million won. This segment represented 56.5% of total revenue, a decrease from its 57.8% share in the prior-year period.

Within the Naver Platform, advertising revenue reached 2,842,962 million won, while other services such as membership and Chizzk generated 953,823 million won. The company said it is growing its search business through AI-driven enhancements and expanding its display advertising with new video and premium products.

Other segments also showed growth. The Global Challenge division, encompassing C2C, webtoons, SNOW, NCP, and Works, recorded 1,957,550 million won, increasing its revenue share to 29.5% from 28.3% a year earlier. The Financial Platform, which handles payment and digital financial services, brought in 930,315 million won, accounting for 14.0% of total revenue. The company said its payment business is expanding through the growth of internal commerce and the addition of external merchants.

Naver is integrating its AI and B2B operations under the Naver Cloud entity to combine the HyperCLOVA X large-scale AI with cloud services. The company is deploying customized AI solutions for businesses and expanding its Naver Works collaboration tool in the Japanese market. It is also pursuing AI projects in Asia and the Middle East to strengthen its position in the global sovereign AI market.

Cash flow from operating activities on a consolidated basis was 1,186,557 million won for the first half of 2026, compared to 1,124,942 million won in the previous year. The company spent 809,757 million won on the acquisition of tangible assets during the period. Total bonds outstanding at the end of the first half reached 2,020,838 million won.

Naver plans to evolve its AI into an agent that assists user purchasing decisions by integrating personalized recommendations with membership and N-delivery benefits.